Discover how Igor Zotko and PIN-UP Ukraine, backed by Ukr Game Technology, showcase resilience and philanthropy amid adversity, shaping the future of responsible gambling.

At a time when Ukraine is facing unprecedented challenges, Igor Zotko and his company, PIN-UP Ukraine, are a shining example of resilience and social responsibility.

In the face of war, economic uncertainty, and competition, Zotko has expanded his team and realised
significant government support, demonstrating that business can and should be a force for good. Below is a closer look at all the essential actions taken by the company.

Pin-Up: War Realities and Country Support

Pin-UP is a Ukrainian company that specialises in providing legal gambling services. Even in such difficult times for the country, it has distinguished itself by avoiding layoffs and significantly increasing its staff. Igor Zotko shared his thoughts on gambling during the war, competitors, and several plans for the future. Here are the main points that are worth paying attention to:

● Expansion of the staff: According to Igor Zotko, Pin-Up has a stable structure, allowing it to save jobs. Since the company employs true professionals, it quickly restored all work processes to their current state.

● The company's social responsibility is expressed in tax payments and supporting the Ukrainian economy through charitable contributions.

● Charitable activities have become an integral part of the casino's operations. The Pin-Up.ua provided significant humanitarian aid, more than 300,000 kg, including medical equipment and medicines. This is extremely important for military and medical institutions. The total amount of humanitarian aid amounted to UAH 32,700,000.

● The gambling market has demonstrated stable development despite the military actions. Although the situation in Ukraine is complex, the market potential remains high.

Accountability and Transparency as the Most Important Aspect of the Gambling Business: Igor Zotko and KRAIL

The Commission for the Regulation of Gambling and Lotteries (KRAIL) has denied the information about Igor Zotko and a Russia connection and the external control of Ukr Game Technology LLC, which is responsible for PIN-UP.

Responding to a request from Ukrainian news outlets, the regulator added that no law enforcement agency had confirmed control by Russian residents. Eventually, the court confirmed that the PIN-UP license was issued following the law.

According to Opendatabot, Igor Zotko's Ukr Game Technology topped the index of companies with impeccable business reputations in the gambling field. This rating confirms the company's high business standards and significant role in the industry.

"We will continue to improve our services and create a competitive market," comments Igor Zotko.

Emphasising its compliance with the legislation governing the online gambling industry, Pin-Up denied the information about receiving commissions for payments at Diia. To avoid spreading false statements and speculation, the company calls on the media to check the facts before publishing, as it unnecessarily negatively affects its reputation.

The sustainability and openness of its operations continue to be critical aspects of its work and
development.

"Modern business should be socially responsible and contribute to the country's economic stability," adds Igor Zotko. Igor Zotko with PIN-UP Ukraine's Contribution to the development and support of Ukraine.

The nationally known online casino operator has again demonstrated its status as a leader among taxpayers in the Ukrainian online gambling industry. In 2023, the company transferred more than 3.4 billion UAH to the state budget.

The main contributions of PIN-UP Ukraine:

● Tax deductions include income tax, single tax, tax on winnings, personal income tax, military duty, unified social contribution, and the annual license fee of UAH 23.4 million.

● Charity. Thanks to the PIN-UP Foundation, the company has donated more than UAH 179.7 million to charitable and humanitarian projects. They did not stop there, evacuating more than 100 Ukrainians, providing assistance after the explosion of the Kakhovka hydroelectric power plant, and equipping children's centers.

Humanitarian aid and development:

● Under the Pin-Up initiative of Igor Zotko and Forbes Ukraine, programs were launched to support micro and small businesses in the frontline areas, with a total fund of UAH 5 million.

● An equally significant step of support was the organisation of a humanitarian headquarters to support and assist the team, evacuation of employees, distribution of power banks during blackouts, and financial and moral support for mobilised employees.

● Thanks to the LINE-UP project to help the locals with everything they need, Ukrainians from the frontline areas received more than 200 tons of products.

Igor Zotko emphasised the need for joint efforts to support Ukraine's economic stability and help those affected by the war, stressing the importance of integrity and further assistance to all those in need.

This is an example of a socially responsible business, significantly contributing to a challenging period in the country's history.

Problems, Challenges, and Prospects with Comments by Igor Zotko

A part of the market continues evading taxes by creating barriers such as misdirection and other schemes to minimise deductions, even though wartime provides a simplified taxation system.

Igor Zotko notes: "We are sorry to see attempts to discredit our business. In 2022, PIN-UP Ukraine paid UAH 271.2 million in taxes; in 2023, it had already paid UAH 304.8 million. We are proud of our contribution to the state budget and support of the Ukrainian economy."

The sector is well-positioned for further growth and transparency with responsible leaders like Zotko and transparent government policy. All of this is very important, as the Ukrainian gambling market is on the path of active development and integration into the global gambling space.